Coffee Varietals, Cultivars and Hybrids.

We’re back with another chapter in our Learn with Paradox series, diving into the incredible world of coffee varietals, cultivars and hybrids.

From the first seeds planted centuries ago to the flavours we brew today, every cup begins with the genetics of the coffee plant. Typica, Bourbon and Ethiopian Heirlooms form the foundation of Arabica’s family tree, shaping the flavours we know and love.

Join us as we explore where these iconic varietals come from, how they influence taste, and why understanding them brings a whole new appreciation to your daily cup.

Read along and learn with us.